More than 1.3 million people in Australia are registered as fans of the WWE Network, but only a small percentage of them have ever visited the WWE Studios on the Gold Coast.
In 2016, a new study by Ipsos found only 7 per cent of Australians have ever met WWE Hall of Famer Damien “WWE” Smith, who is one of the world’s most successful independent wrestlers.
It’s not the only example of a WWE fan not meeting Smith’s face, though.
In September, a Facebook group was created to discuss the lack of WWE fans in Australia.
In the group’s initial post, a fan called “Sassy” asked why the WWE was so slow to reach out to fans of other sports.
“When you see WWE videos on TV, what’s the point?
Why are they not promoting the games or shows they’re playing?” she said.”
They’re like they’re just a little bit behind.
So I’m not sure why they’re slow to come out and promote anything like that.”